Bryson DeChambeau’s plan after LIV: ‘I’d love to grow my YouTube’

3 min read
Bryson DeChambeau’s plan after LIV: ‘I’d love to grow my YouTube’

Bryson DeChambeau’s plan after LIV: ‘I’d love to grow my YouTube’

The future of the LIV Golf Tour beyond 2026 is uncertain following the divestment of Saudi Arabia. The PGA has made it clear that it doesn’t plan on welcoming any former LIV golfers with open arms, but one of LIV’s top athletes is fine with focusing on other things should LIV cease operations. “I th

Bryson DeChambeau’s plan after LIV: ‘I’d love to grow my YouTube’

The future of the LIV Golf Tour beyond 2026 is uncertain following the divestment of Saudi Arabia. The PGA has made it clear that it doesn’t plan on welcoming any former LIV golfers with open arms, but one of LIV’s top athletes is fine with focusing on other things should LIV cease operations. “I think,…

Bryson DeChambeau isn't just thinking about his next shot on the course—he's planning his next move off it. With the future of the LIV Golf Tour hanging in the balance beyond 2026, following Saudi Arabia's divestment, the star golfer is already eyeing a creative pivot. While the PGA Tour has made it clear that former LIV players won't be welcomed back with open arms, DeChambeau is keeping his options wide open.

"I think, from my perspective, I'd love to grow my YouTube channel three times, maybe even more," DeChambeau shared while preparing for this week's LIV Golf event at Trump National Golf Club, per ESPN. "I would love to. I'd love to do a bunch of dubbing in different languages, giving the world more reason to watch YouTube. And then I'd love to play tournaments that want me."

It's a bold vision for a player who's known as much for his scientific approach to golf as his powerful drives. But DeChambeau admitted the uncertainty around LIV's future caught him off guard. "I was completely shocked," he said. "I didn't expect it to happen. A couple months before that, it's like, 'We're here until 2032. We've got financing until 2032,' and so I told everybody, and that's what I was told. And then, you know, I haven't had any communication. And unfortunately, things are moving on in a different direction."

Despite the turmoil, DeChambeau hasn't ruled out a potential merger between LIV and the PGA Tour. "If we have a great business model and they're very interested in combining forces, that's the Kumbaya moment, right?" he said. "So, it's our job to come up with a better business plan on the [top company] side. The team franchises, there's enough making profit now to where we could sell them for close to $200 million, and that's not talking about my team either. I think it requires a little bit of everybody kind of just lowering their guards and all coming together and going, 'OK, what's best for the game of golf?'"

For now, DeChambeau is focused on his game—and his growing digital empire. Whether he's smashing drives or smashing subscribe buttons, one thing's clear: this golfer isn't afraid to swing for the fences, both on and off the fairway.

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