With just 29 days until the World Cup kicks off, the world's best players aren't the only stars getting ready for the big stage. The kits they wear are also stepping into the spotlight, and this year's tournament offers a fascinating look at who's designing them.

When teams take the field in 2026, they'll be showcasing more than just skill—they'll be broadcasting their national pride through brand-new home and away jerseys. And here's a stat that might surprise you: more than 75% of the 48 teams will be outfitted by just three sportswear giants: Nike, Adidas, and Puma.

Let's start with Adidas. The German brand has long positioned itself as the king of soccer apparel, and it shows. Adidas is designing kits for 14 nations—nearly a third of the entire tournament field. Their roster reads like a who's who of soccer royalty: defending champions Argentina, powerhouse Germany, Japan, Spain, and co-host Mexico are all wearing the three stripes.

Right behind them is Nike, outfitting 12 teams—a full quarter of the field. That includes two of the tournament's co-hosts: the United States and Canada. (The USMNT's home and away jerseys, featuring bold stars and stripes patterns, dropped back in March and have already sparked plenty of buzz.)

Puma rounds out the Big Three with 11 teams, including fan favorites like Portugal and Morocco. But the kit story doesn't end there. Beyond the giants, a handful of smaller brands are making their mark. Spanish label Kelme is dressing both Jordan and Bosnia and Herzegovina, while nine other teams will be the sole representatives of their respective brands at the tournament.

And in a nod to local pride, three nations—Ecuador, Iran, and Uzbekistan—have chosen to go with homegrown manufacturers, proving that World Cup style isn't just about the biggest names. It's about identity, heritage, and the pride of representing your country on the world's biggest stage.