Pewaukee native and Pittsburgh Steelers linebacker TJ Watt is bringing his star power back to Wisconsin for a special event at Mayfair Mall's Abercrombie & Fitch in Wauwatosa on May 16. Fans will have a chance to meet the NFL superstar in person as part of a "TJ Watt Meet and Greet Sweepstakes."
This isn't just any mall appearance—it's a homecoming celebration. "We're headed back to my hometown in Wisconsin to celebrate the launch of my YPB co-designed collection with Abercrombie," TJ shared on Instagram over the weekend. YPB, which stands for Your Personal Best, is Abercrombie's activewear brand, and this collaboration marks the brand's first-ever partnership of its kind.
The partnership, announced just ahead of last NFL season, is a family affair. TJ and his wife, Dani—a former professional soccer player and fellow Waukesha County native—have been co-designing the YPB collection together. The line has been rolling out in three seasonal drops: Fall 2025, Spring 2026, and Summer 2026, giving fans plenty of opportunities to snag gear inspired by one of the NFL's most dominant defenders.
Here's how the sweepstakes works: The first 240 eligible Milwaukee County residents who are at least 18 years old and enter at Mayfair's Abercrombie on May 16 will receive a brief meet-and-greet with TJ that evening. But the excitement doesn't stop there. Through a random selection, 10 of those winners will also take home a YPB football autographed by Watt himself, according to the contest's official rules posted on Abercrombie's website.
For fans of football, fashion, or both, this is a unique chance to connect with a hometown hero who's made waves both on the gridiron and in the activewear world. Whether you're looking to upgrade your workout wardrobe or just want a photo with a Steelers legend, mark your calendars for May 16.
