Get ready, Australia! Juventus is heading down under this summer for an unforgettable pre-season tour, powered by Jeep. This is a massive opportunity for fans to witness the iconic Bianconeri up close and personal as they prepare for the upcoming campaign.
The action will be centered in Perth, where Optus Stadium will host two marquee fixtures as part of the Calcio Italiano festival. The city will transform into a hub of Italian football passion, starting with a blockbuster Derby d'Italia against arch-rivals Inter on Saturday, August 8th. Just three days later, on Tuesday, August 11th, the Old Lady will face Palermo. These high-profile friendlies are more than just games; they're a chance for the Australian Juventus community to unite and celebrate their club.
Beyond the 90 minutes, fans can expect a full festival experience. Juventus is planning dedicated fan activations and community events designed to bring the club's culture to life. This tour underscores Juve's commitment to its global fanbase, connecting directly with its three Official Fan Clubs in Australia and engaging with the growing Juventus Academy network, which includes a branch right in Perth.
For the club, the Jeep Summer Tour is a key platform to strengthen its bond with supporters and amplify its commercial presence in the Asia-Pacific region. It promises to create premium moments for global partners like adidas, aligning elite football with top-tier brand experiences.
In short, Perth isn't just hosting two matches—it's hosting a celebration. From the electric matchday atmosphere to the fan-focused events, this tour is set to be a landmark moment for Juventus supporters across Australia.
