The New York Knicks' playoff run wasn't just a thrill for fans—it was a financial slam dunk for the organization. According to Seaport Research Partners analyst David Joyce, who closely tracks the publicly traded Madison Square Garden Sports (MSGS), the Knicks raked in a staggering $115 million from their playoff appearances last year.

Breaking down the numbers, Joyce estimates the team earned approximately $8 million per home game during the first round of the 2026 playoffs. That figure comes from a mix of ticket sales, luxury suites, concessions, and merchandise sales at Madison Square Garden. But as the stakes got higher, so did the revenue: when the Knicks swept the Philadelphia 76ers in the second round, that per-game earnings number jumped to an impressive $12 million.

These figures highlight just how valuable home-court advantage can be—not just for the energy of the crowd, but for the bottom line. For fans who want to feel part of that electric atmosphere, there's no better way than sporting official Knicks gear, from jerseys to hats, that captures the spirit of a winning team.