From Oura Rings to ramen bars, Jaylon Smith, 30, is now a millionaire 'unicorn investor'

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From Oura Rings to ramen bars, Jaylon Smith, 30, is now a millionaire 'unicorn investor'

From Oura Rings to ramen bars, Jaylon Smith, 30, is now a millionaire 'unicorn investor'

Indiana Mr. Football, Notre Dame star, NFL linebacker Jaylon Smith turned financial guru. His 21 investments have led to great returns.

From Oura Rings to ramen bars, Jaylon Smith, 30, is now a millionaire 'unicorn investor'

Indiana Mr. Football, Notre Dame star, NFL linebacker Jaylon Smith turned financial guru. His 21 investments have led to great returns.

In football, a 'unicorn' is that rare, multi-talented player who leaves fans and opponents alike in awe. For Jaylon Smith, that label defined his journey from Indiana high school legend to Notre Dame superstar. But today, at 30, Smith has transformed that on-field rarity into a different kind of success story: he's now a millionaire 'unicorn investor'.

Smith's athletic pedigree is the stuff of Indiana lore. A four-time state champion and Mr. Football winner at Fort Wayne's Bishop Luers, he became a generational linebacker at Notre Dame, capturing the Butkus Award and All-American honors. He was a consensus top-five NFL draft pick, poised for a massive rookie contract, until a devastating knee injury in the 2016 Fiesta Bowl changed everything.

Suffering a torn ACL and LCL, his draft stock plummeted. The Dallas Cowboys took a chance in the second round, guaranteeing him $4.4 million—a fraction of the $23-28 million a top-five pick would have commanded. "That injury cost him $18 million coming out," notes his longtime mentor, financial advisor Michael V. Ledo.

Defying medical expectations, Smith forged a successful NFL career. He became a Pro Bowl linebacker in 2019, a tackling machine who logged over 100 tackles in three straight seasons and 626 total in his career. But while his body battled on the field, his mind was building a portfolio off it.

Smith has strategically parlayed his earnings and business acumen into a diverse investment portfolio. With 21 investments to his name, he's targeting high-growth companies, from health tech like the Oura Ring to consumer brands like ramen bars. This transition from Pro Bowl linebacker to financial guru showcases a different kind of versatility—proving that the discipline and strategic vision required for football can translate powerfully to the business world.

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