In a significant move for English rugby, Exeter Chiefs have officially approved a takeover bid from the owners of Premier League football club AFC Bournemouth. The decision came after members and shareholders voted in favor of the proposal by Cannae Holdings' Black Knight Sports and Entertainment during a special general meeting on Thursday night.
If finalized, the American investors would acquire all shares in the Devon-based club, marking a new chapter for the two-time Premiership champions. However, the deal is still in its early stages—Black Knight is currently conducting due diligence, a process not expected to conclude before the end of May. As Exeter chairman and CEO Tony Rowe noted, "This does not represent a firm offer. It is just a non-binding expression of interest at this stage but, hopefully, an offer will follow and we can begin negotiating the terms of the sale."
This potential acquisition would be a historic first: foreign football owners investing in an English top-flight rugby team. Black Knight already has stakes in French club FC Lorient and owns Auckland FC, adding a global dimension to their portfolio. The move comes at a time of transformation for the Premiership, which is shifting to a franchise-style model without promotion and relegation, aiming to expand back to 12 teams.
Exeter is not alone in attracting fresh capital. Newcastle was recently bought by energy drink giant Red Bull in August, while billionaire Sir James Dyson became co-owner of Bath in March, injecting significant funds into the champions. Just a day before Exeter's announcement, their South West neighbors Cornish Pirates—who play in the second-tier Championship—also secured new funding from the United States.
For Rowe, who has led the Chiefs from the fourth tier of English rugby to the top flight and guided them to Premiership titles in 2017 and 2020, plus a European Champions Cup win in 2020, this deal could mark the end of an era. Under his stewardship, the club moved to their Sandy Park home in 2006, which has since undergone multiple expansions to become a modern rugby venue. As Exeter posted a £10.3 million loss recently, Rowe has been actively seeking new investment to secure the club's future. This takeover, if completed, would not only bring financial stability but also open doors to new opportunities in the evolving landscape of English rugby.
