Mark Cuban may no longer be the majority owner of the Dallas Mavericks, but his passion for basketball hasn't faded. The billionaire investor, who still holds a roughly 27% stake in the NBA franchise, has found a new way to stay in the game: investing in the Brampton Honey Badgers of the Canadian Elite Basketball League (CEBL).

While the exact size of his stake and the amount he paid remain undisclosed, Cuban's move signals a growing belief in the potential of Canadian basketball. In an email to Front Office Sports, Cuban described Canada as a "powerhouse" for producing top-tier basketball talent—a sentiment that resonates strongly in today's global game.

"There is a huge appetite for sports and basketball in Canada," Cuban wrote. "I think there is a ton of upside." This investment comes at a time when the conversation around international basketball often highlights European stars like Luka Dončić and Giannis Antetokounmpo. But Cuban is quick to shift the focus north of the border: "Canada is producing more stars than any other country."

For fans and athletes alike, this move underscores the growing influence of Canadian basketball on the world stage—and offers a fresh reminder that the game's next big wave might just start in Brampton.