When it comes to rookie jersey sales, the NFL draft order doesn't always tell the full story. While Caleb Downs was selected 11th overall in the 2026 draft, the Cowboys safety has already claimed the top spot in Fanatics' best-selling rookie jersey rankings—outpacing even the No. 1 overall pick.

According to Fanatics data shared via Fox Sports, Downs leads a list that features some surprising twists. Raiders quarterback Fernando Mendoza, the draft's top selection, checks in at No. 5—one spot behind Steelers third-round quarterback Drew Allar at No. 4. It's a reminder that fan enthusiasm can sometimes defy conventional draft expectations.

The full top ten is a mix of defensive standouts and quarterback hype: (1) Caleb Downs, Cowboys; (2) Jacob Rodriguez, Dolphins linebacker; (3) Malachi Lawrence, Cowboys linebacker; (4) Drew Allar, Steelers QB; (5) Fernando Mendoza, Raiders QB; (6) Chris Johnson, Dolphins cornerback; (7) Jeremiyah Love, Cardinals running back; (8) Caleb Lomu, Patriots offensive lineman; (9) Dillon Thieneman, Bears safety; (10) David Bailey, Jets linebacker.

The strong showing from defensive players on the Cowboys and Dolphins is telling. For Dallas, a top-tier offense means even modest defensive upgrades could push them into contender status—a narrative fans are buying into. Meanwhile, Miami is riding a wave of optimism under new GM Jon-Eric Sullivan and coach Jeff Hafley, signaling a fresh start.

Interestingly, none of the four first-round wide receivers cracked the list, and Rams quarterback Ty Simpson's absence reflects the reality that he'll be learning behind Matthew Stafford for the foreseeable future. Jersey sales, like the NFL season itself, are fluid—expect these rankings to shift as depth charts solidify and rookies make their mark on the field.