Bryson DeChambeau is known for his scientific approach to golf, but when it comes to his future, the two-time U.S. Open champion is thinking outside the fairway. If LIV Golf were to fold, the Crushers captain has made it clear that his first move might not be a return to the PGA Tour—it could be a full-time dive into his rapidly growing YouTube channel.
Speaking with a small group of reporters ahead of LIV Golf Virginia, DeChambeau didn't hold back about his ambitions. "I'd love to grow my YouTube channel three times, maybe even more," he said. "I'd love to do a bunch of dubbing in different languages, giving the world more reason to watch." For a player who has always marched to his own beat—whether through his unique swing mechanics or his larger-than-life personality—this pivot feels surprisingly natural.
DeChambeau has been teasing this side hustle all year, even as he negotiates his contract with LIV. But the stakes just got real. At the Masters, LIV Golf CEO Scott O'Neil confidently assured everyone the league was funded through 2032. Then, last week, the Saudi Arabian Public Investment Fund pulled the plug, sending the league scrambling for financing to survive beyond this season. To make matters worse, Yasir Al-Rumayyan—the PIF governor and one of LIV's key architects—stepped down as chairman of the league's board.
"I was completely shocked," DeChambeau admitted. "A couple months before that, it was, 'We're here until 2032. We've got financing until 2032.' And then, you know, I haven't had any communication." For a player who built his brand on precision and control, this sudden uncertainty is a curveball—but one he's ready to handle.
If LIV does dissolve, the PGA Tour has already set up a Returning Member Program, targeting stars like Brooks Koepka, Jon Rahm, Cameron Smith, and DeChambeau himself. So far, only Koepka has accepted, with terms that include no playing suspension and a $5 million charity donation. For DeChambeau, the path forward might not involve a traditional tour at all. "I'd love to play tournaments that want me," he said, hinting at a future where his schedule is dictated by his own brand and content, not a league's calendar.
Whether it's on the course or on camera, DeChambeau is proving that his game—and his vision—is anything but conventional. And for fans, that might be the most exciting part of all.