The Dallas Cowboys offense already turned heads last season, ranking second in yards per game (391.9) and passing yards per game (266.3), while sitting seventh in points per game (27.7) and ninth in rushing yards per game (125.6). But heading into 2026, there are three compelling reasons to believe this unit can reach even greater heights.
1. Continuity with a Proven Core
The Cowboys made smart moves this offseason, re-signing running back Javonte Williams and placing the franchise tag on wide receiver George Pickens. Together, these two accounted for 20+ touchdowns in 2025, providing a dynamic one-two punch that defenses struggled to contain. With the band back together, this offense has the rare luxury of building on established chemistry rather than starting from scratch.
2. A Year of Growth Under Brian Schottenheimer
Head coach Brian Schottenheimer entered his first season with the Cowboys in 2025, and despite a losing record overall, the offense showed flashes of brilliance under his guidance. Now entering Year 2, Schottenheimer has a full season of play-calling experience and a deeper understanding of his personnel. Historically, offenses often take a significant leap in their second year under a new system, and Dallas is poised to benefit from that trend.
3. Emerging Weapons Beyond the Stars
While CeeDee Lamb and George Pickens form arguably the best wide receiver duo in the league, their star power creates a ripple effect that benefits the entire offense. Opposing defenses will be forced to double-team these elite threats, opening up opportunities for other playmakers. Keep an eye on Ryan Flournoy, who emerged from relative obscurity last season to become a reliable and trusted target for quarterback Dak Prescott. With more single coverage and favorable matchups, Flournoy could be poised for a breakout campaign.
The Cowboys offense has the talent, the continuity, and the coaching to make serious noise in 2026. Whether you're gearing up for game day or just dreaming of a deep playoff run, this is a unit worth watching—and celebrating in your favorite Cowboys gear.